April Joy Ortega

Regional Marketing Executive

Tangible Outcome:
Improved work productivity and effectiveness
As the person in charge of my company's blogs, my significant challenges were improving page views and expanding our reach. Recognising the crucial role of SEO in enhancing organic traffic and website visibility, I attended an SEO course. Implementing what I learned—such as writing SEO-friendly content, conducting link building, optimising page speed, and utilizing Semrush—resulted in a 300% increase in website page views. Engagement rates also rose by 25%, and web traffic users grew by 97% compared to previous months. These improvements led to generating 10 leads per day and ultimately increased sales!

Courses Completed

WSQ Search Engine Optimisation (SEO) Basic Techniques
Duration: 2.5 Day Course
Course details at MySkillsFuture.gov.sg >> Course details at FirstCom Academy >>